Three ways to work together
They serve different people at different budgets, so I’ve kept them separate rather than pretending one page fits everyone. Find yours below.
Fractional CMO & Growth Strategy
Who it's for
Companies between roughly $2M and $50M in revenue with a marketing function that’s either understaffed, unfocused, or reporting numbers nobody trusts. Usually a founder or CEO who knows something is wrong but doesn’t have a senior marketer to diagnose it.
What I do
I take the seat a full-time CMO would take. That means owning positioning, the demand engine, the team structure, and the reporting — and being accountable for pipeline, not activity. In practice, the first ninety days are diagnosis and quick wins. The next ninety are building the system. After that, my job is to make myself unnecessary.
What it looks like
Monthly retainer, typically two to four days a month, minimum three months. I work with a small number of clients at a time because the seat only works if I’m actually in it.
Where I've done it
SaaS, HealthTech, higher education, e-commerce. Built a marketing department solo at a healthcare technology company, developed lead-routing that hit a 77% MQL-to-SQL rate, and led marketing and investor communications through a NASDAQ IPO — including a Times Square takeover and coordinated live broadcasts.
Brand Spokesperson, Media & Keynotes
Who it's for
Brand marketing teams, agencies, PR firms, and conference organizers who need a bilingual voice that can carry a message live — and who’ve learned the hard way that fluent isn’t the same as credible.
What I bring
A decade of on-air experience as lifestyle talent and brand spokesperson, plus fifteen years actually running marketing. I understand the brief because I’ve written the brief. That means fewer takes, better ad-libs, and a spokesperson who protects the positioning instead of drifting off it.
Formats
- National spokesperson campaigns and media tours
- Live and taped segments in English and Spanish
- Conference keynotes and panels
- Moderated discussions
- Branded video and social content
- Community Activations
Brands I've Represented
ALDI · Verizon · General Motors · National Honey Board
Media:
Guides & Templates
who it's for
Business owners doing their own marketing — usually because hiring it out isn’t realistic yet. You don’t need a strategist. You need the thing built, in order, with the words already written.
What you get
Each guide is a system I’ve built and charged for, rewritten so you can run it without me. Full templates, not frameworks to figure out. Bilingual where the audience is bilingual.
Available now — The Email Automation Blueprint — $97
The complete capture, nurture, and retain system: six emails written for you in English and Spanish, the full automation flowchart, and click-by-click builds for Flodesk and Mailchimp.
Coming soon
- The Bicultural Homeschool Curriculum
- The Comeback Method
Shop the Guides
